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About


Clothes matter. They are our most intimate possessions —  our personal art, our expression, our protection. 

But there are shameful stories surrounding most of the clothing produced in the world today: tales of modern-day slavery, environmental disasters, overconsumption, and extreme waste.

Seamly is an exploration of what it means to do better: to produce apparel responsibly, with thought and soul and care.

This brand was created to document my efforts in creating versatile, effortless clothing that lasts, with an emphasis on the process. I work with fabrics that are either a) "surplus" (excess from other factories and designers), b) knitted in the USA, or c) sustainably and responsibly made overseas. All garments are sewn in Denver, Colorado. Each step of the process, from design to patterning to cutting, happens domestically.
 

My core values are simple: to make versatile essentials transparently, in the most responsible way I know how.  

-Kristin Glenn, founder

 

 

 

MY STORY

 

In 2011, only 2% of clothes we bought in America were made here. 

In 1990, we made 50% of our clothes here in the States. And in 1960? A whopping 98%. In fifty years, the garment industry in America changed completely. 

As we sent our manufacturing overseas, we lost something -- talented individuals who could cut, sew, and pattern. We also lost our fabric factories. Today, only a handful of mills are left on US soil. 

I never pictured my 26-year-old self visiting American knitting and sewing factories, producing clothing, and starting a successful apparel company. I knew nothing about the industry before co-founding {r}evolution apparel -- I was a business graduate who could barely sew a straight stitch on my Janome. 

The first time I saw a factory, I was shocked. There were people, sitting at machines, making clothes. Nothing was automated. Everything was by hand. It looked like I'd stepped back in time.  

While technology has changed our lives, the way clothes are made has stayed relatively the same for the last 100 years -- both in America, and around the world. 

I learned all of this first-hand. In 2012, alongside my co-founder Shannon Whitehead, I launched the most successful fashion project in Kickstarter's early history for a garment we had designed together: the Versalette. From 2010 to 2012, I talked with and worked with local factory owners to produce this multi-functional garment, and learned oh-so-much. It's incredibly hard for factories to find talent, because so few people sew commercially these days. (We young people are too busy learning about "social media" and "community management.")

I think that's a shame. Sewing is like engineering with creativity. 

I dream of a world where sewing and manufacturing are cool again. Where young people understand where clothes come from, and are encouraged to get curious about how things are made. Where shoppers weigh the social and economic benefits of buying USA-made before they purchase. 

Right now, Seamly.co is a little bitty company. We use fabrics knitted in the USA and Canada to produce clothing in Denver, CO, usually in limited quantities. 

In 2015, we will be launching one new piece -- a multi-functional staple for women that can serve many purposes in your closet. It's an exciting time of learning, slowing down, and focusing on what really matters.

Thank you for supporting us in the early days of this journey. I love having you here. 

XO

 

A BIT ABOUT ME  |  I do a little of everything around here, from concept design on products to photography to designing our popular weekly e-mails. Seamly.co is wholly and entirely a reflection of who I am and what I believe in. Like myself, the business is constantly evolving, growing, and changing. I grew up in small-town Missouri, studied at Tulane University, and launched Seamly from Boulder, Colorado. I'm currently living in Venice, California, where I'm excited to grow roots in the apparel industry.